Don't Buy a $100k Lemon of a Website

How to Buy a Profitable Web Business for $100k or Less

The two most common questions people ask from me are “how should I go about buying a website for <$100,000?” and “Can I find a decent online business for less than 2x its yearly profit?”. These questions are often asked by the same people. The answers to them are more complicated than one might think, and if you were to ask 10 people somewhat familiar with the online acquisitions industry then odds are that you’d hear answers ranging from “It’s impossible” to “Easy. Just browse Flippa” – both of which are colossally wrong.

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